How to Start a Successful Email Newsletter Webinar

How to Start a Successful Email Newsletter Webinar

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E-mail marketing is the No. 1 overlooked means of reader engagement when authors evaluate their overall platform. Being able to directly reach your readers, or most avid fans, is a powerful capability that every author should have. While social media is usually touted as a primary way to build audience, when it comes to online marketing, e-mail is still the most successful and profitable means of interacting with your readership.

Thankfully, it's easy to get started with e-mail newsletters, and it doesn't require any technical know-how or expertise. It doesn't even require you to pay money until you have a sizable list of names.


  • How and why to start building an e-mail list today even if you think you have nothing to say
  • How to start sending an e-mail newsletter for free, at no cost to you
  • What the major e-mail contact services are, and how to start using them
  • 3 different types of content strategies for your e-mail newsletter
  • Biggest do's and don'ts for newsletters that get opened, read and shared
  • What kind of frequency you ought to maintain
  • What is perceived as "spammy" or annoying—and how to avoid any practices that would categorize your e-mails as spam
  • How to gauge the success of your newsletters; how to test and improve them over time

The Writers Store does not offer any refunds for the webinar. All sales are final.