Query Letter to Pitch to Treatment: Selling Your Script in Person and Online

ABOUT THE WEBINAR

There’s nothing harder than breaking into the entertainment business, but never before has the important of a good Query Letter, Pitch, or Treatment been so important. Particularly because of the many new on-line businesses that provide access to the heretofore inaccessible agents, managers, producers, and production companies, your ability to be able to tell your story in a powerful, highly edited sales tool like a Query Letter, Pitch or Treatment is more important than ever. This can seem a daunting process, particularly for people who have either no experience in the world of pitching, or outright fear of being put in such a situation.

Mitch, a screenwriter who has been through – and continues to go through – the querying and pitching process thousands of times, will share with you tips and facts on how to hone each presentation to its most dynamic and effective form. He’ll use not just anecdotal experience, but share query letters, pitches and treatments that will enable you to get to the finish line when it’s your material that needs to be presented. Learn the value of a Treatment not just as a “leave behind” for a producer, but as an expanded outline for writing your script.

WHAT YOU’LL LEARN

• How to write a great Query Letter – what’s in and what’s out
• The value of power editing to make your point
• What makes a good Log Line
• Who to send a Query Letter to and when
• How a Query letter can be used on today’s “access” websites and contests
• What makes a Pitch a good Pitch and how does it grow from the Query Letter
• The mini v. the maxi Pitch – when, where, and why
• How is a Treatment different from both a Pitch and Query Letter
• How long, how detailed can a Treatment be
• The value of a Treatment in writing your screenplay
• When to provide written material and when not to
• The value of registering your material, even as short as a Query Letter

WHO SHOULD LISTEN?

• Any writer, new or experienced, who’s ever needed to write a Query Letter to a website, agent or executive
• Writers who’ve had trouble synthesizing a Log Line
• Writers who have trouble being tough editors of their own sales tools
• Writers who have never quite understood the difference between a Query Letter and a Pitch
• Writers who have never quite understood the difference between a Pitch and a Treatment
• Writers who tend to “dive in” rather than follow a disciplined approach
• Writers who haven’t written Treatments or Pitches, therefore don’t understand how valuable they can be to writing the script
• Writers who aren’t sure how to find the people they’d like to query or pitch to